Babelanja (Bangka Belitung Belanja) is a digital marketing startup that operated in Bangka Belitung. According to Bayu Septian, spokeperson of Babelanja, the presence of Babelanja since 2019 has been set as a forum intended as an Instagram-based advertising or promotion service (@ babelanja.id) with the aim of communicating, informing, and promoting consumers non-personally about information on special goods and services in the province of Bangka Belitung Islands.
Bayu who is a student of UNY Informatics Engineering, noted that Babelanja took a long way to earn its present place in Bangka Belitung. The effort to gain support and trust from Bangka Belitung community, youth and also provincial government led by Governor Erzaldi Rohman Djohan was done in many ways. Babelanja successfully made it into top 8 of Tinkubator of PT.Timah Tbk after completed a 6 month program along with others start up. To measures the extent to which the Babelanja startup idea design is feasible to be implemented, accepted and recognized both in national and international level, the startup business has participated in various competitions.
Babelanja has just won the Gold Medalist and the best video project Indonesia International Invention Festival 2020 organized by AKIA (Asosiasi Aku Indonesia) in collaboration with Indonesian Young Scientist Association (IYSA) and Science and Technology Study Forum (FS2T ) Faculty of Mathematic and Natural Sciences Universitas Negeri Malang and Asia Pacific Youth Service (APYOUTHS). The Festival was conducted on 16 to 19 September 2020 online due to Covid-19 pandemic. The winner has just been announced on September 19 at 19.45 WIB.
Yusroni as the Founder of Babelanja.id said that the presence and success of Babelanja in the international level was dedicated to Bangka Belitung. He also hoped that Babelanja will be able to promote Bangka Belitung at international level. (bay / ant, Tj.Lak)